# Luxe Flooring Inc

**Trade:** Flooring · **Address:** Norwell, MA 02061 · **Phone:** (401) 363-8867 · **Website:** https://luxewoodflooring.net/ · **Languages:** English, Spanish

**Rating: 3.8/5** (high confidence) — from 32 reviews across 6 sources.
100% of sentiment-scored reviews read net-positive. Last 6 months: 0 reviews, 0 negative.

## The honest read

Thirty-two reviews across HomeAdvisor, Houzz and Porch, running from 2021 to 2025, and not one of them is under five stars. What keeps that from reading as manufactured is how specific they get, and how often they name the same man: Max Shipitco, who the company's own site calls its founder and owner, and who turns up review after review doing the estimate himself and then working the job with a small crew.

Luxe Flooring does one thing. Wood floors — laying them, sanding them, staining them, bringing old ones back — plus laminate and luxury vinyl plank when hardwood is the wrong answer. The company's site puts it in Norwell on the South Shore and claims over ten years in the trade; its directory profiles still carry Quincy addresses. Its BBB page records the business starting in March 2017 and incorporating in January 2023, one employee on file, graded A+.

The reviews get interesting because a striking number are about what is under the floor rather than the floor. In a 2023 review, a homeowner wanted a buried oak floor brought back; Max found asbestos in the tile and adhesive covering it and walked them through a floating-vinyl alternative instead of disturbing it, and a 2024 reviewer describes the same call on their kitchen. Another 2023 customer pulled up carpet that had been down more than forty years and got back a floor that 'looked brand new.' A 2022 reviewer whose floors were ruined by a slow, invisible leak had them restored. Across five years the same habit repeats: diagnose first, sand second — long walkthroughs of water-based versus oil-based finishes, and no push to buy more than the job needs.

The most useful voice is a 2022 customer who still gave five stars. On a hundred-year-old floor he had asked them to sand as lightly as possible, he could pick out slight waviness in the flatness at the right angle of light. Worth asking how they handle a very old floor that has moved.

The other thing to pin down is whether they come to your town. Houzz lists a 48-town area covering Greater Boston and the South Shore and specifically not Marblehead; Porch claims 165 eastern Massachusetts towns including the whole North Shore. Both cannot be right. Directories also disagree on where the company sits and whether it is an LLC or a corporation, which the BBB dates cleanly enough: it started in 2017 and incorporated in 2023.

Massachusetts exempts floor-covering-only contractors from home improvement registration, so there is no state licence to check here. Call them for hardwood — installation, refinishing, and the awkward jobs where the real problem is underneath — and confirm your town and the current business address before you book.

**Strengths:**
- Subfloor diagnosis — asbestos found and covered rather than disturbed, on two jobs
- Unbroken five-star run — 32 reviews across three platforms, 2021 to 2025
- Options explained first — finish walkthroughs before the quote, no upselling
- Owner on the job — the founder estimates and works alongside the crew
- Old floors revived — carpet-buried and water-damaged wood brought back

**Concerns:**
- Floor flatness — a 2022 reviewer saw slight waviness under raking light
- Service area unclear — Houzz lists 48 towns, Porch claims 165
- Address in flux — its own site says Norwell, directories still say Quincy

**Where sources disagree:**
- Location: the company's own site gives Norwell, MA, while its directory profiles give Quincy — BBB 73 Stafford St, Quincy 02170 and Porch 2 Hancock St, Quincy 02171, with Porch also noting HomeAdvisor's 73 Safford Street, 02170. The BBB and HomeAdvisor entries are the same street number and ZIP spelled one letter apart; Porch's is a genuinely different Quincy address.
- Legal entity: HomeAdvisor lists the business as Luxe Flooring, LLC while BBB, Houzz, Porch and the company's own site give Luxe Flooring Inc. BBB dates both forms — business started 3/14/2017, business incorporated 1/4/2023 — so the two names look like the same company before and after it incorporated rather than two businesses.
- Years in business: BBB records 9 years from a 2017 start, the company's own site and Houzz claim over 10 years of the founder's experience, HomeAdvisor claims 13 and Porch 14.
- Service area: Houzz gives 48 towns across Greater Boston and the South Shore and explicitly excludes Marblehead, while Porch lists 165 eastern Massachusetts towns including Marblehead, Swampscott, Nahant, Lynn, Beverly, Salem, Danvers and Peabody on the North Shore.
- Porch's '5.00 (83 ratings)' is, by its own wording, an aggregation of other sites' ratings rather than reviews written on Porch, so the 83 must not be read as additional independent reviews.

## Claims & citations

Every claim below is backed by real evidence rows — uncited claims are dropped in code before publication.

- Diagnoses what is under the floor — asbestos-containing tile and adhesive identified and covered with floating vinyl rather than disturbed, on separate jobs described in 2023 and 2024 reviews _(confidence: high)_
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ Great communication! They did a really nice job laying new wood floor and perfectly refinishing existing wood floor in an adjoining room …”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ I had originally wanted to expose and restore the oak floor in the kitchen. When Max arrived he immediately saw that I had a problem. He …”
- Every review on file is five stars — 32 of them across HomeAdvisor and Houzz from 2021 to 2025, with HomeAdvisor's own distribution showing 100% five-star of 96 ratings _(confidence: high)_
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Houzz: 5.0★ from 7 ratings”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “HomeAdvisor: 5.0★ from 96 ratings”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “HomeAdvisor star distribution: 100% 5★ (of 96 ratings)”
- Finish and material options are walked through before the quote — reviewers cite water-based versus polyurethane explained in detail and no pressure to buy more than needed _(confidence: high)_
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ Max was very observant of details related to the floors. He was thorough in explaining the different options such as water based or polyu…”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ Excellent communication and fantastic work. They gave good advice, didn't upsell us to things we didn't need and were patient waiting for…”
- Owner-operated — the company's site names founder Max Shipitco as owner, and reviewers describe him estimating and running the jobs himself _(confidence: high)_
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ Max and his guys are fabulous. They are courteous, trustworthy and professional. I hired Max to refinish my kitchen floor, and the result…”
  - [Official Website](https://luxewoodflooring.net) — “Ownership (self-reported): Owner-operated by its founder, Max Shipitco”
- Restores water-damaged wood floors — a 2022 reviewer describes floors ruined by a slow, undetected leak brought back _(confidence: medium)_
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ When our beautiful wood floors were damaged by a slow, invisible leak, Max and his crew restored our home to its full glory. Very profess…”
- Crews seal off work areas and clean up — reviewers in 2022 describe rooms plastic-sealed against sanding dust and sites left tidy _(confidence: medium)_
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ The workers were on time, pleasant and cleaned up in a timely fashion. They worked 8:00-5:00 just stopping for lunch. They were a dedicat…”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ Max knew exactly what type of finish and sealer we needed for floors. His men worked their rear ends of and was always careful while work…”
- A 2022 reviewer, while still rating the job five stars, could see slight floor-flatness waviness at a raking angle of light on a hundred-year-old floor he had asked them to sand lightly _(confidence: medium)_
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ I would use Luxe again without hesitation and I highly recommend them. Max is a very good listener and communicator. He is straightforwar…”
- The stated service area differs sharply by directory — Houzz gives 48 towns across Greater Boston and the South Shore and excludes Marblehead, while Porch claims 165 eastern Massachusetts towns including the North Shore _(confidence: medium)_
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Houzz flooring-contractor profile for Luxe Flooring Inc of Quincy, MA 02171 (website luxewoodflooring.net, phone with a Rhode Island 401 are…”
  - [Porch](https://pro.porch.com/quincy-ma/flooring-contractors/luxe-flooring-inc/pp) — “Porch profile for Luxe Flooring Inc, Flooring Contractor, 2 Hancock St, Quincy, MA 02171, website luxewoodflooring.net. Porch prints "5.00 (…”
- Its BBB profile is graded A+ and is not accredited _(confidence: high)_
  - [Better Business Bureau](https://www.bbb.org/us/ma/quincy/profile/flooring-contractors/luxe-flooring-inc-0021-442908) — “Better Business Bureau grade: A+”
  - [Better Business Bureau](https://www.bbb.org/us/ma/quincy/profile/flooring-contractors/luxe-flooring-inc-0021-442908) — “BBB's NOT-accredited profile for Luxe Flooring Inc. at 73 Stafford St, Quincy MA 02170 (phone 401 363-8867, manager Mr. Maxim Sipitco, 1 emp…”
- BBB records the business as started 3/14/2017 and incorporated 1/4/2023, with one employee and Maxim Sipitco as manager _(confidence: high)_
  - [Better Business Bureau](https://www.bbb.org/us/ma/quincy/profile/flooring-contractors/luxe-flooring-inc-0021-442908) — “BBB's NOT-accredited profile for Luxe Flooring Inc. at 73 Stafford St, Quincy MA 02170 (phone 401 363-8867, manager Mr. Maxim Sipitco, 1 emp…”
- The company's own site places it in Norwell, Massachusetts and describes hardwood installation, repair, sanding, staining and refinishing plus laminate and luxury vinyl plank _(confidence: high)_
  - [Official Website](https://luxewoodflooring.net) — “A Norwell, Massachusetts hardwood flooring contractor that installs, repairs, sands, stains and refinishes wood floors and installs laminate…”
- The company self-reports about ten years in the trade _(confidence: medium)_
  - [Official Website](https://luxewoodflooring.net) — “Company history (self-reported): The site names Max Shipitco as founder and owner and says he brings over 10 years of experience in the floo…”
  - [Official Website](https://luxewoodflooring.net) — “Self-reported 10 years in business”
- Houzz shows 13 projects and sub-scores of Work Quality 4.8, Communication 5.0 and Value 5.0 _(confidence: high)_
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “13 project(s) shown on Houzz”
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Houzz flooring-contractor profile for Luxe Flooring Inc of Quincy, MA 02171 (website luxewoodflooring.net, phone with a Rhode Island 401 are…”
- Wood floor sanding, staining and refinishing, including old and previously finished floors _(confidence: high)_
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Services offered (Houzz): Custom Flooring, Flooring Installation, Vinyl Flooring Installation, Laminate Flooring Installation, Wood Floor In…”
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Houzz flooring-contractor profile for Luxe Flooring Inc of Quincy, MA 02171 (website luxewoodflooring.net, phone with a Rhode Island 401 are…”
  - [Official Website](https://luxewoodflooring.net) — “A Norwell, Massachusetts hardwood flooring contractor that installs, repairs, sands, stains and refinishes wood floors and installs laminate…”
- 32 five-star reviews from 2021 to 2025 across HomeAdvisor and Houzz, carrying varied and specific job detail rather than repeated phrasing _(confidence: high)_
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Houzz: 5.0★ from 7 ratings”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ Every single aspect of the project was excellent from communication to skill to cleanliness. Look no further! The result exceeded my expe…”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “5★ I had originally wanted to expose and restore the oak floor in the kitchen. When Max arrived he immediately saw that I had a problem. He …”
  - [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html) — “HomeAdvisor: 5.0★ from 96 ratings”
- Specializes in Flooring _(confidence: high)_
  - [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069) — “Services offered (Houzz): Custom Flooring, Flooring Installation, Vinyl Flooring Installation, Laminate Flooring Installation, Wood Floor In…”
  - [Porch](https://pro.porch.com/quincy-ma/flooring-contractors/luxe-flooring-inc/pp) — “Services offered (Porch): Baseboard Molding Installation, Engineered Wood Flooring Installation, Engineered Wood Flooring Refinishing, Engin…”
  - [Better Business Bureau](https://www.bbb.org/us/ma/quincy/profile/flooring-contractors/luxe-flooring-inc-0021-442908) — “Services offered (Better Business Bureau): Flooring Contractors”
  - [Official Website](https://luxewoodflooring.net) — “A Norwell, Massachusetts hardwood flooring contractor that installs, repairs, sands, stains and refinishes wood floors and installs laminate…”

## License

No license record has been checked yet for this contractor.

## Sources

- [Houzz](https://www.houzz.com/professionals/flooring-contractors/luxe-flooring-inc-pfvwus-pf~1170578069): Listed on this source
- [Better Business Bureau](https://www.bbb.org/us/ma/quincy/profile/flooring-contractors/luxe-flooring-inc-0021-442908): Listed on this source
- [HomeAdvisor](https://www.homeadvisor.com/rated.LuxeFlooring.61736901.html): 5.0★ from 96 ratings
- [Porch](https://pro.porch.com/quincy-ma/flooring-contractors/luxe-flooring-inc/pp): 5.0★ from 83 ratings
- [Google](https://www.google.com/maps/search/?api=1&query=Luxe%20Flooring%20Inc&query_place_id=ChIJs5nVNZ5844kRgdUhjOUJX_w): 5.0★ from 163 ratings
- [Official Website](https://luxewoodflooring.net): 10 yrs in business · Self-reported profile and service details
- [Yelp](https://www.yelp.com/biz/luxe-flooring-norwell): Listed on this source

## Recent reviews

- **5/5 · HomeAdvisor · Pat N. · 2025-11-01**: Every single aspect of the project was excellent from communication to skill to cleanliness. Look no further! The result exceeded my expectations.
- **5/5 · HomeAdvisor · Orit T. · 2024-07-01**: Great communication! They did a really nice job laying new wood floor and perfectly refinishing existing wood floor in an adjoining room to match. They also covered asbestos tiles with floating vinyl floor. Very professional and highly trustworthy! We will hire them again when we get to our basement…
- **5/5 · HomeAdvisor · Kay S. · 2024-05-01**: Max was very observant of details related to the floors. He was thorough in explaining the different options such as water based or polyurethane finish. He had a great sense of overall aesthetics and his advice was very helpful. Max replaced flooring in several areas and the floors look beautiful!!!
- **5/5 · HomeAdvisor · Denise F. · 2024-04-01**: Max and his guys are fabulous. They are courteous, trustworthy and professional. I hired Max to refinish my kitchen floor, and the result is beautiful- looks brand new. Beyond great craftmanship, Max provides exceptional customer service. From the initial call, to coming to my home to provide a quot…
- **5/5 · Houzz · Tina S. · 2024-01-10**: Very professional organization. Quoted estimate was fair, work done on time, excellent quality control, and great communication about each step of the renovation process. Would highly recommend.
- **5/5 · HomeAdvisor · Taylor C. · 2024-01-01**: Max and team were easy to interact with, courteous, professional, and did an excellent job. Highly recommend!
- **5/5 · HomeAdvisor · Brian J. · 2023-11-01**: Max and his guys do exceptional work! On top of doing everything they promised for a very fair price, they are trustworthy and courteous. I'd recommend them for sure. Max also provides great guidance on the type of flooring and style decisions.
- **5/5 · HomeAdvisor · Barbara B. · 2023-09-01**: The workers were on time, pleasant and cleaned up in a timely fashion. They worked 8:00-5:00 just stopping for lunch. They were a dedicated group of guys wanting to do a good job.
- **5/5 · HomeAdvisor · Denise A. · 2023-09-01**: Max came to give me an estimate and explained what all my choices were. He is very knowledgeable, compassionate and truly cares about his clients. Max and his crew did a BEAUTIFUL job. My carpets had been down over 40 years. When they were done, they looked like brand new floors. Not only were they …
- **5/5 · HomeAdvisor · Michael F. · 2023-09-01**: Showed up to initial appointment right on time. Completed project on time. Final product looks great.

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Data freshness: last scanned 2026-08-28T18:33:42.116Z.
Cite as: Luxe Flooring Inc — Tavlee (https://tavlee.com/contractor/luxe-flooring-inc)
Source: https://tavlee.com/contractor/luxe-flooring-inc