Verified record
A recent customer said Natural Choice Lawn & Tree Care did not show up for scheduled treatments despite several communication attempts and promises. A recent customer who had told Derek, the owner, that pesticides were forbidden on the property said the company applied pesticides to the lawn and put up a "pesticides applied" sign, and that the owner would not discuss or acknowledge the issue when called. A recent customer who agreed to a one-time tick service said they were signed up for more services they never requested and found out only when the company showed up and had already started the work. The company says it has been in business 32 years, and its site lists service towns including West Hartford, Newington, Hartford, Milford and Orange. Its BBB page shows an A+ grade and accreditation. A 2024 customer said their lawn was mostly dead and full of weeds, and within 3 months Natural Choice had it beginning to look the way it used to. That 2024 customer also said the invoices left at the time of service were detailed about what was done. A 2024 customer on HomeAdvisor said the company reseeded half of their lawn. A 2022 customer said the company diagnosed chinch bugs, assessed the soil, then returned three days earlier than anticipated to reseed the entire back lawn; that 2022 customer also called the company a bit pricey. A 2021 customer said Natural Choice got rid of crabgrass weeds after two other companies had brought no improvement, and recommended slice seeding. A 2023 customer wrote that the owner was aggressive and rude when not contacted on his schedule. A 2018 customer said the worker who came did not level the lawn properly, and that the company performed services without notice and left a bill. That 2018 customer said the owner argued when they called about it. A 2017 customer said they were happy with the service itself but found calls with the owner unpleasant, and that the company stopped coming. Connecticut lists its home improvement contractor registration, HIC.0641989, as active, held by Natural Choice Lawn & Tree Care LLC.
Very poor scheduling service. Does not show up for scheduled treatments even after several communication attempts and promises. Suggest looking else where if you desire reliable service. Additionally, previous home owner of my home used this company for several years so very disappointing that they allowed this to happen when I reached out to them to continue their service. Makes you question if they really wanted to provide their services.
We used Natural Choice Lawn Care for lawn services last summer. Our most important requirement, which I mentioned repeatedly to Derek, the owner, is that pesticides are forbidden on our property. We have a meadow that Pollinators enjoy and do not want risk causing them harm. However, one day Natural Choice Lawn Care applied pesticides to the lawn - which we know because they put up a “pesticides applied” sign. When I called the owner, he would not discuss or acknowledge the issue, or even apologize!
I agreed to a one-time tick service at the beginning of the season and never scheduled any additional treatments because I found out they were charging more than double what other local companies charge for the same service. Apparently that didn't matter, because they signed me up for more services anyway. I didn't find out until they showed up at my house and had already started the work. When I called to question it, Derek told me they don't give customers a heads-up before visits and that their technician had explained multiple visits would be included during the first service. The problem is the technician never spoke to me at all. He did the work and left. The receipt from that visit even says, "If interested in lawn care, let office know," which I never did. Getting signed up for services you never requested and then billed for them is not okay. Based on my experience, I'd look elsewhere.
This team did an exceptional job creating a beautiful, lush lawn after another company literally ruined it. I would recommend National Choice without reservation.
I was very impressed with our initial phone call. As a novice, I wasn't able to articulate my questions properly, and I sincerely appreciate the expertise and personal attention provided to address my specific needs. Can't wait to work with them!
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1 change recorded — last scanned Oct 13, 2026.
Typical your area range for this kind of work, from regional averages — not a quote from Natural Choice Lawn & Tree Care. Use it to sanity-check bids, then get the real number in writing.
Estimated range
$50 – $70
Typical landscaping service around $60
37 years in business3.8
9,000+ sq ft of sod installed in 2 days5.0
Prevention advice on keeping small pests out4.2
Brick stair entry rebuilt in under 2 days4.1
