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Verified record
License not state-verified. We could not confirm a current registration in the state registry. Insurance is self-reported. Look up in the official Massachusetts registry ↗
- Not rated by the BBB
- 21 reviews in the last 6 monthsNo negatives
- 20 customer photosOf completed work
Highlights
- Named-owner craftsmanship — reviewers repeatedly credit William by name for precise tile and hardwood work
- Below-estimate pricing — several customers say he beat two or three competing quotes
- Fixes prior contractors' mistakes — one reviewer says he corrected shoddy work at a reduced rate
- Tile sourcing — drove 45 minutes to track down a discontinued pattern for a customer
Family Flooring & Tile is a Chicopee flooring outfit built around one person: William Bergeron, working alongside his son in what the company describes as a three-generation family business. Reviewers rarely say "the company" — they say William, or "Billy," or "Will," by name, and the pattern across 21 Google reviews, every one five stars and nearly all posted since spring 2026, is consistent: careful tile and hardwood work, clear estimates, and a habit of doing a little more than what was asked. The specifics pile up. One homeowner had started a bathroom tile job herself, got in over her head, and had William tear it out, add extra waterproofing, and finish on schedule at the price he'd quoted. Another describes him tracking down a discontinued tile pattern and driving 45 minutes to pick it up rather than let her settle for something else. A third hired him to fix a broken shower diverter and later to regrout a kitchen, and says his solution "cost a fraction of what others had quoted." That pricing theme repeats — several reviewers compared him against two or three other estimates and picked him on cost as well as manner, and one says he corrected another contractor's shoddy work at a reduced rate because he felt she'd suffered enough. The work itself spans tile, hardwood, and vinyl plank: replacing warped, squeaking 1969 hardwood floors with new subfloor work and baseboards thrown in at no extra charge, waterproofing a shower wall a reviewer says is "still holding strong" years later, and — by one account — a granite tile countertop installed more than 15 years ago that's still drawing compliments today. No review on file mentions a delay, a callback, or a complaint. One thing worth asking about directly: the company's website states it holds a Home Improvement Contractor License, but that's its own claim rather than something checked against the state registry, so it's worth confirming. Beyond Google, there isn't much of a paper trail yet — no BBB, Angi, or HomeAdvisor listing turned up for this business. For a bathroom retile, a hardwood replacement, or a job another contractor left unfinished, this reads like the kind of small operation people keep calling back for — and referring their neighbors to.
What does a hardwood floor cost in Greater Boston?
Typical Greater Boston range for this kind of work, from regional averages — not a quote from FAMILY FLOORING. Use it to sanity-check bids, then get the real number in writing.
Estimated range
$6,000 – $9,600
Typical flooring project around $7,800
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