Forever Tile

Forever Tile is rated highly everywhere homeowners find it — 4.6 stars across 13 Google reviews, a full 5.0 across four on Houzz — and the same thing keeps coming up: a small staff that helps homeowners and designers pick exactly the right tile, stone, or countertop without pushing something bigger than the job needs. The company, run by Colleen and Bryan Ratcliffe, says on its Houzz profile that it opened its doors on Commonwealth Avenue in Concord in 1992 (BBB, which grades it A+ though it isn't BBB-accredited, counts 32 years in business). Interior designers describe it as a sourcing partner as much as a retail counter: one says she's pulled tile and countertop material from the shop for years of Metro West client projects and can borrow samples to show at a client's home; another calls it a tiny-looking store that turns out to stock everything needed, with a personable staff. Homeowners tell a similar story — in a 2024 review, one credits the shop for a master bathroom redone the summer before, and in a 2012 review another says she'd worked with Colleen on and off for years across two bathrooms and a kitchen. One reviewer specifically calls out the countertop installation work as strong. It's a fit for anyone choosing tile, stone, or countertops for a bathroom or kitchen project who wants in-person guidance narrowing the options — the reviews lean more toward the showroom and material-selection experience than a description of an install crew, so it's worth confirming directly what installation work they'll handle on your job.