Purple Ribbon Flooring

Purple Ribbon Flooring is a flooring installer led by owner Erik Krowell, with a striking, consistent track record: 38 written Google reviews, every one of them five stars, averaging 5.0 from 39 total ratings. The most distinctive praise is for fixing problems, not just installing new floors. One reviewer described floors left uneven and full of gaps by a previous contractor that Erik's crew made flawless, and another described a floor that had started lifting being repaired rather than replaced, saving significant money. Alongside those repairs, the bulk of the record is straightforward installation work across a wide range of materials and settings -- hardwood in a master bedroom suite and office, roughly 800 square feet of natural American cherry flooring in a master suite, vinyl plank chosen specifically for durability with kids and pets in the house, a floating floor in a private training studio, and a full salon floor. One review describes installing flooring in upstairs bedrooms, a hallway and a balcony while also rebuilding a set of stairs and eliminating squeaks the old stairs had. Reviewers consistently single out the same things: attention to detail, cleaning up the job site every day, showing up on time -- including, in one case, a Sunday to work around the homeowner's schedule -- and upfront pricing with no hidden fees or surprise costs. Several reviewers specifically compared quotes from multiple companies before choosing Purple Ribbon on price and transparency. More than one reviewer mentions hiring Erik again for additional rooms or referring him to family and friends. One review, from a design professional who works with contractors regularly, offered a useful nuance: jobs can occasionally take longer than originally estimated when extra prep work is needed to meet the standard the owner insists on, though the reviewer framed this as a fair trade for quality rather than a complaint. Homeowners on a tight timeline should ask directly about the expected schedule and how prep-related delays are handled. There is no negative or mixed account anywhere in the 38 reviews on file, spanning jobs from 2024 through 2025, which is an unusually clean record for a business this size.